One of the coolest projects I got to work on during my time at The Paper Crane Factory was the brand audit for Pecos Pit BBQ. Pecos came to our firm looking to clean up their brand, and I got to spearhead the effort, sifting through all of their old documents, style guides & website to pick and choose what was working, and what was not working. After a thorough look through everything, I got to work creating a new mark based on their iconic flying pig neon signs. My design went on to be featured in the new final logo. I'm so proud to have this work featured in a restaurant chain with such deep roots in Seattle.